An Important Question for Shopping Malls: What do People Love to Wear?

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People and their preferences – the latter can be completely outlandish! On a serious note, these preferences are becoming important considerations for shopping malls while designing their marketing strategies. This write-up will exemplify one of them.

The mainstay of this strategy is the presence of outlets selling world-famous apparel brands. All these stores fulfil wardrobe preferences in different ways. Let’s take a look at some examples that are categorized under three well-known types of apparel: formal wear, casual wear and party wear.

• Formal wear – Everyone feels good in sleek shirts while going to work – they not only look good but also add that important touch of sophistication and professionalism as well.

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• Casual wear – It’s never a sweat-filled day out in the sun while moving around in a comfortable T-shirt and a smart cargo. Clothes segregated under the casual category do not need any specific event or occasion for wearing them.

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• Party wear – Comfortable yet stylish, that’s the rule of thumb while selecting clothes falling under this category. For example, designer shirts, contrasting jeans are the things to wear for jazzing up any party.

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On a closing note, the endeavours undertaken by shopping malls have been following numerous strategies. What can be the reasons for formulating them? Nobody can form any conclusive deductions about the past; however, Dilbert’s opinion may be one of the reasons today. It has been given below.

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